Inko’s tea finds place on Walmart’s shelves – Bevnet.com

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Holy tea cup, Batman: Walmart’s going first class with its new bottled tea offerings!

While white teas have a dedicated following among tea lovers and have become a popular ingredient in so-called “natural” food products, they aren’t what you’d expect to find at big box stores.

Yet Inko’s RTD white teas have found their niche at, of all places, Walmart:

“Schamisso said that Walmart has begun developing its business model to carry more products perceived as upscale. He mentioned the retailer’s recent efforts with fresh produce and its progression into a more comprehensive supermarket as examples of the changing model. Schamisso also said that he’s shocked that his brand’s unsweetened, zero-calorie mint tea has become his top seller in Walmart.”

Read the full story at Bevnet.com.

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About Lainie Petersen

Prior to becoming the editor of WalmartHelp.com, Lainie Petersen worked for several businesses in the areas of website development, retail sales, copywriting and regulatory compliance. Now she focuses on learning and writing about all aspects of retail, including product development, marketing and working with Walmart and other big box retailers. Lainie holds a master's degree in Library and Information Science from Dominican University.
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